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Over one hundred Designers from all over the world have shown their collections at petitePARADE, some of which include: Roberto Cavalli Junior, Little Marc Jacobs, Sonia Rykiel Enfant, Diesel Kid, Target brands, Custo Growing, Stride Rite brands, Inca Girls, Floatimini, Fiorucci, ICE Iceberg, RUUM, Y-3 Kids, Miss Blumarine, Baby CZ, Il Gufo, Imoga, Lamantine Paris, Bonnie Young, Monnalisa, Pale Cloud, UGG Australia, Lilly Pulitzer, Joe’s Jeans Kids,Truly Scrumptious by Heidi Klum, Junior Gaultier, Disney, baker by Ted Baker and JCPenney brands.


Designers Shirley Newton & Simone Colbert walk the finale at petitePARADE.

Carolina Zapf, Designer of Baby CZ.

Carolina Zapf, Designer of Baby CZ.

Beatrix at petitePARADE.




The collective minds of a mother and daughter, inspired by a little girl named Alivia Simone and a mission to "create beautiful clothes for beautiful souls.” The Alivia Simone spring/summer 2014 collection is their first line of children’s clothes, illustrating their preference for bold, gorgeous colors, whimsical prints, interesting textures and vibrant patterns. Their fabrics are imported from Europe, primarily France and Italy, and are selected for their beauty as well as quality, feel, and wearability. 








Carolina Zapf is the founder of CZ and Baby CZ clothing companies. German-born Zapf focuses on heirloom quality children's wear in rich, cozy materials such as cashmere, linen & cotton. The Baby CZ collection is carried by high-end department stores such as Barney's, Bergdorf Goodman and Saks Fifth Avenue. With the opening of two boutiques, Baby CZ Madison Avenue and Baby CZ Greenwich, the brand continues to expand its clientele and recognition.








Beatrix is a New York City based company devoted to creating cool, contemporary stuff for kids. Beatrix products combine a childlike love of whimsy and imagination with a grown- up sense of modern design and style. You’ll find our adorable characters and colorful graphics on products designed with a focus on simplicity, quality, & fun. Beatrix designs products that kids will love and manufacture them so the love lasts.

Designer Bonnie Young walks the finale at petitePARADE.



Bonnie Young is an American designer who lives by a global philosophy. She infuses a nomadic glamour and timeless quality into all her pieces. Her innovative creations are artful and soulful, yet have a powerful sensibility that speaks directly to her international clientele. Bonnie has over 20 years of experience in the fashion industry. Bonnie was the Creative Director for Donna Karan where she spent 16 years helping Donna build her brand. In 2007, Bonnie launched her brand and opened her first freestanding retail store in Aspen. In 2011, she expanded her eponymous children’s collection to include Womens. The Bonnie Young brand is widely recognized and respected by the world’s elite.

Floatimini at petitePARADE.

Designer HJ of IMOGA walks her finale at petitePARADE.

JCPenny at petitePARADE.

Designer Sabrina Vedeo walks the finale at petitePARADE.

Mischka Aoki finale at petitePARADE. 

Miss Blumarine at petitePARADE.

Oil & Water at petitePARADE.

Designer Marion Reyolds of Pale Cloud walks the finale at petitePARADE.




After receiving formal education at the School of Visual Arts and the Fashion Institute of Technology, respectively, Erie Chang and Sehee Kim met as co-workers in NYC's fashion district. Honing their skills by designing, creating, and painting rich textiles, the two set out to start a company of their own. With the concept of designing quality clothing for their kids to bask in, Floatimini was born. Focusing on swimwear, the two moms were inspired in creating brighter, more diverse, and more durable (antibacterial, quick-drying, SPF-50 protection) suits for their own children [3 daughters and 2 sons between them].







Since its inception in spring of 2006, Imoga has always sought to reinvigorate and reinterpret classic designs for children. Imoga collection showcases proven silhouettes with exotic new materials along with new designs that’s sure to capture your hearts. They believe there is wisdom in every child’s whimsy. Children trust their instincts. They are driven by their senses, not rules. There’s no planning, no judgment, no editing. Above all, they aim to delight little souls with colors, prints, and textures that are fun and bold, yet timeless.










J. C. Penney Company, Inc. (NYSE: JCP), one of the nation’s largest apparel and home furnishing retailers, is dedicated to fitting the diversity of America with unparalleled style, quality and value. Across approximately 1,100 stores and at, customers will discover a broad assortment of national, private and exclusive brands to fit all shapes, sizes, colors and wallets. 








Sabrina Vedeo created Lamantine with a vision of Italian style and Parisian atmosphere. Her refined designs of luxury meets  sophistication has gained inspiration from her daughter and her own childhood. Lamantine's elegant and forward designs have shown on the petitePARADE runway various times over the years and has been covered by Barney's NY, New York Magazine's: The Cut, and various publications, globally.









Mischka Aoki is an Australian label and has fast becoming known around the globe for their stand out, show stopper pieces, unique designs and luxurious fabrics. Designed for the fashionista in mind, Mischka Aoki delivers luxury fashion for children range from 1 – 12 years olds. In just a few short years, they have proven ourselves as an international luxury brand for children and can be found at high end boutiques and department stores around the world including HARRODS, Harvey Nichols, Selfridges & Co, Bergdorf Goodman and many more.








Miss Blumarine is specially developed for girls aged 0-16 years old. The Miss Blumarine clothing is unique, beautiful and stylish. That is why it is ideal for the little ladies who want to have a perfect look. The Miss Blumarine brand was launched in 1987 by the Italian designer Anna Molinary. Anna Molinary loves travelling, antiquity, music and painting. Today the designers’ creative ideas are reflected in her exquisite collections which impress both kids and their parents.










The vision of O&W is to cover her in style, enhancing her inner fashionista with raincoats, jackets and ponchos as stylish as the clothes underneath. Oil & Water is a company that hopes to inspire girls to be adventurous and bold in their choices.  When skies are grey… they will SHINE.










Pale Cloud is a brand dedicated to the expression of style through those we love the most, our children. High quality fabrics and yarns are used to bring to life the fashion forward styles of our creative director and founder, Marion Reynolds.

Silvian Heach at petitePARADE.

petiteMODELS walk Stride Rite finale at petitePARADE.





Silvian Heach Kids is leading kids wear in Europe. With unique designs and head to toe looks for kids from newborn up to juniors 16 years of age. Silvian Heach kids clothing is conceived and made with greatest care for styling, research and quality of raw materials. Special commitment is dedicated to the use of advanced technologies for manufacture. The priority is to select precious materials and offer comfortable fits. Research and innovation are the dragging engine to achieve a product of high quality.






The Stride Rite Children's Group markets leading brands of premium children's footwear, including Stride Rite®, Saucony® Kids, Keds® Kids and Sperry Top-Sider® Kids, among others. Since 1919, SRCG has been designing children’s shoes for the unique way little feet develop with every step looking as fabulous as it feels. SRCG ensures the latest trends come to life in shoes Kids love from the brands Moms trust. 

SUOAK at petitePARADE.

Swarovski finale at petitePARADE.

petiteMODEL walks Target finale at petitePARADE.

Truly Scrumptious by Heidi Klum finale at petitePARADE.

UGG Australia at petitePARADE.





Suoak is a contemporary, eclectic brand, dedicated to the young modern family. The pieces are inspired by the designer’s experience in the New York and Tokyo fashion industries. Suoak’s contrasting colors, patterns, and textures all come together to create a stunning item of clothing. Sizes range from ages infant through 14 years old.









Swarovski has grown to be the world’s leading producer of precision-cut crystal for fashion, jewelry and more recently lighting, architecture and interiors. Swarovski comprises two major businesses, one producing and selling loose elements to the industry and the other creating design-driven finished products. Swarovski crystals have become an essential ingredient of international design. Since 1965 the company has also catered to the fine jewelry industry with precision-cut genuine gemstones and created stones.









Target is the definition of “cheap chic.” With nearly 1,800 stores, including a recent expansion into Canada,the retailer offers affordable, on-trend options for the entire family thanks to its talented team of nearly 300 in-house designers. More information about Target and its exclusive lines for kids, including Circo, Cherokee and Genuine Kids by OshKosh, can be found at or













Truly Scrumptious by Heidi Klum — a line of apparel, bedding, room decor, furniture, and accessories — available at Babies R Us. Made for ages 0 to 5, the extensive collection is designed to be mixed and matched.










In 1978, Brian Smith landed in Southern California with a bag of sheepskin boots and hope. He fell in love with the sheepskin experience and was convinced the world would one day share this love. By the mid 1980's, the UGG brand became a symbol of relaxed southern California culture, gaining momentum through surf shops and other shops up and down the coast of California, from San Diego to Santa Cruz.