Established in 2010 to legitimize Children’s Fashion, petitePARADE is a bi-annual runway experience showcasing fashion and products that range from toddlers to teens. The event generates excitement at industry and consumer levels and introduces an alternative branded platform for the children’s market. Today petitePARADE is a leading reference for the children’s industry with its online presence, social outreach programs and strategic partnerships throughout the year.
Since its inception, philanthropy has played a key role in petitePARADE™. Each season, we partner with outstanding nonprofit organizations, such as Only Make Believe, Free Arts NYC, New York Foundling, K.I.D.S | Fashion Delivers, The Juice Foundation & The New York Foundling to raise money and awareness and provide the families in attendance with fun, interactive workshops which expose children to the importance of giving back.
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