A Mother’s Day Moment with Zoe Berkovic

There is one special Sunday every year in which waking up your mom with breakfast and whispers is a must – aside from the 364 days of the controlled chaos at home. As Mother’s Day rounds, we wanted to chat with a mom who doesn’t only take mental photos but is a fashion photographer favorite in the kids world. Zoe Berkovic, whose imagination runs wild, seeking laughter and soul when brainstorming her shoots sat down in the digitalverse to talk to petitePARADE about capturing those perfect moments between mom and child – along with some other fun fashion moments this year.

 We’d like to send a special thank you and warm wishes to all of the moms both in digital land and those who help season after season at petitePARADE Kids Fashion Week. We couldn’t do it with you.

Warmest,

#petitePARADE

pP: Every mom should feel that everyday is Mother's Day - what's a photo you've taken that best represents the holiday?  

ZB: I do feel like every day is Mothers Day. Not in the breakfast in bed kind of way but in the fact that parenting is one of the hardest things I have done in my life. That part of me is constant and every day! :)

 And though a huge part of parenting is made up of the mundane, the boring, and the messy, I share this image because every now and then we get a moment that proves it is all worth it. 

 

pP: Through your photographs, you encompass such a niche point of view - what is it that you look for in each photo?

 ZB: My favorite thing to capture in an image is a moment of connection that conveys something that moves us. I love doing that in the frame of a story that is believable and understood based on each individual viewing the image.

 

pP: We're only in the first half of the year, what has been your favorite shoot to date?

 ZB: My favorite stories are always the ones I am planning to shoot in the near (or far!) future. I get so excited about what I want to shoot and how I want to go about it. I do have favorites from shoots I’ve done recently but sadly can’t share them yet. :(

 

pP: What advice do you give to young photographers that hope to make it in the industry?

 ZB: Absolutely love what you do or don’t do it. There is so much work, and time, and effort, (and sweat, blood and tears,) that goes into this. Somewhere down the path it gets to a point where the only thing you can hold on to is that love for what you do. 

 

pP: Lastly, what do you look for when capturing a moment between a mom and her kids?

 ZB: I love capturing moments of authentic connection.